Why choosing the right typography for web design actually matters
We get it. Embarking on a big digital project can be a bit scary. The industry is full of horror stories about extended deadlines, budget confusion, scope creep, poorly-defined sign-off procedures, and work just not hitting the bullseye.
Last year we saw more of the minimalist web design style which has become synonymous with high end and tech brands such as Apple. Its use of negative space and pared down colour schemes has been a welcome oasis in an otherwise harsh and sometimes gaudy landscape, and this trend is set to continue throughout […]
What Is User Experience Design? User experience design is something that has become a bit of a buzzword in recent years. Commonly shortened to UX, it’s the process of designing things which enhance customer experiences, helping users to have a meaningful interaction with a product or brand. Scientist Don Norman gets the credit for inventing […]